Do Small Companies Really Benefit From Training
Jamie Siracusa discusses the benefits of any size business and the importantce of find the right fit. Training increases skill levels, productivity, customer satisfaction, employee satisfaction, revenue figures, profit margins and a business owner’s pride.
Categories: Business Growth, Training and Seminars, Workshops Tags: business excellence center, business seminar, healthcare innovation resource group, hirg, jamie siracusa, south jersey small business training success workshops
The Top “Must Read” Books For Your Businesses Success
Reading: Here are the most influential books I have seen lately. There are hundreds out there but these are ones that really resonate with local businessess especially here in the Atlantic City-South Jersey area. Tourism, Hospitality, Retail, Professional Financial and Restaurants can get help for sales training, Website and Marketing Magic for more sales and revenues. By Jamie Siracusa
Marketing Books- For Todays New Consumer
How To Grow When Markets Don’t
By Adrian Slywotzky and Richard Wize
Getting Everything You Can Out of All You’ve Got; 21 Ways You Can Out-Think, Out-Perform, and Out-Earn Your Competition
by Jay Abraham
Selling the Invisible: A Field Guide to Modern Marketing
by Harry Beckwith
Search Engine Marketing, Inc.: Driving Search Traffic To Your Companies Website
by Mike Moran
Purple Cow: Transform Your Business by Being Remarkable
by Seth Godin
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
by Seth Godin
Marketing ROI : The Path to Campaign, Corporate and Customer Profitability
by James D. Lenskold
Marketing Metrics: 50+ Metrics Every Executive Should Master
by Paul W. Farris
Positioning: The Battle for Your Mind
by Al Ries
Managing Brand Equity
by David A. Aaker
Sales Books- For Today’s Smarter and Jaded Consumer
Selling Change: 101 Secrets for Growing Sales by Leading Change
by Brett Clay
Slow Down, Sell Faster: Understand Your Customer’s Buying Process and Maximize Your Sales
by Kevin Davis
You Can’t Teach A Child To Ride A Bike at a Seminar
by David Sandler
SNAP Selling
Speed Up Sales and Win More Business with Today’s Frazzled Customers
by Jill Konrath
The Seven Keys to Effective Business-to-Business Appointment Setting
by Andrea Sittig-Rolf
Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball!
by Dave Kurlan
Make What You Say Pay!
The Language That Opens Minds, Closes Deals, & Wows Crowds
by Anne Miller
Never Fly Solo: Lead with Courage, Build Trusting Partnerships, and Reach New Heights in Business
by Lt. Col. Rob “Waldo” Waldman
Power Referrals: The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You
by Andrea Sittig-Rolf
Honorable Mentions:
The Art of Selling Anything by Tom Hopkins
Advanced Selling Strategies by Brian Tracy
The Closers: Part I and II by Ben Gay III
Categories: Start-Up Tips, Training and Seminars Tags: Atlantic city-south jersey- sales-marketing tips, business excellence center, jamie siracusa, marketing magic, south jersey networking, south jersey small business training success workshops, southjersey social media
Social Media Training For Local South Jersey Businesses
Social Media Workshop For Local Business
“What Works & What Doesn’t In Our South Jersey Area”
Facebook, LinkedIn, YouTube, Twitter, Foursquare? Yelp!!
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One Day Only - Limited Seating!
One Day Only - Limited Seating!
The Business Excellence Center has gathered the latest research and tools from leading industry experts, local designers, and interviewed local business success stories to present an in-depth training workshop for South Jersey business owners & managers to learn, assess and effectively implement the right Social Media tools for different business needs.
Don’t get caught up in the hype and confusion. Don’t get ripped off, learn for yourself:
- Who is using Social Media and why it is so important to your business
- What Social Media Users Look For, Respond to, Pass-on, Buy, and What They Avoid!
- Easy Step by Step guides to quickly set up, maintain and share
- How to find and engage “Fans” and convert them to buyers
- Common mistakes you must avoid! Beware of the Rip-Off artists!
- Where you can create multiple channels of referrals for big $$$
Where: 
501 Scarborough Drive, Third Floor, Egg Harbor Township, NJ 08234
When: Saturday December 04, 2010 From 9:00 AM to 12:00PM
Cost: Only $129* (includes material, snacks and refreshments) (*Member discounts will be applied after registration)
One Day Only – Limited Seating
Categories: Social Media - Local Web, Training and Seminars Tags: Atlantic city-south jersey- sales-marketing tips, business excellence center, google seo atlantic south jersey, jamie siracusa, marketing magic, south jersey small business training success workshops, southjersey social media
3 More Workshops Still For October
3 Great Money Making, Game Changing Events
Thursday, Oct 28th 5:30 to 7:00PM
Optimize Your Professional Image
Career success comes as a result of more than talent, commitment, and hard work but is also determined by how you greet a client, conduct a meeting, deliver a presentation, entertain business contacts, and your professional image.
FACT: 85% of your job success is based on your people skills and only 15% is actually based on knowledge of products and services.
You can have a significant advantage! Learn:
- Your Professional Brand Power
- Lasting First Impressions
- The Power of Social Capital
- Top Six Business Etiquette Mistakes
- Professional Etiquette Power Tips
When: Thursday, October 28th From:5:30 – 7:00 PM (Snacks and refreshments will be served)
Where: Business Excellence Center
501 Scarborough Drive, Third Floor
Egg Harbor Township
Cost: $25.00 for Pre-registration (Deadline 10/24 11:59PM)- $35 at the door
Speaker/Trainer: Debra Gitto- Local author and professional Ettiquette Trainer and owner of Gitto Consulting
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Wednesday, October 27th- 12:00PM to 1:30PM
Power Networking For Quick Revenue
Are you tired of unproductive networking events and business mixers? Have you wasted valuable time only to meet sales reps, start-up and MLM ”professional” networkers? Most formal networking groups don’t even teach you the best way to network. It isn’t about how many business cards you have, it’s about helping successful businesses with money make more money! And you can get paid for your work or build a relationship into a partnership.
Come learn:
- The secrets of becoming a Power Broker
- How to identify and qualify the right targets.
- Learn body language secrets and bird-dogging tricks to mixers, luncheons, and events. How to work a room.
- What you need to find out from every contact (..that you want to associate with.)
- How to start a casual “joint venture or business alliance” realtionship.
- The key to it all? Proper and compelling follow-up!
When: Wednesday, October 27th, 12:00 to 1:30PM (Light lunch and refreshments provided)
Where: 501 Scarborough Drive, Third Floor, Egg Harbor Township, NJ 08234
Cost: $20 with pre-registration (deadline: 10/24 11:59PM) $30 at the door (cannot guarantee lunch without pre-reg)
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How to Make Money With Facebook and Social Media!
See Who Around Here Is Doing It Right
Most business are doing it all wrong! Doesn’t it seem like everybody is putting up Facebook pages, Twitter profiles, and making videos for Youtube? Why aren’t people buying from them? Why isn’t anyone finding, commenting, or joining them? How would you like to see who “IS” doing it right and how you can too! Yes you can make money, find new customers and build your brand cheaper and quicker than any other medium!
Stop Selling! Start Engaging 
If you are trying to “sell” on Facebook or Youtube, or Twitter, or push coupons and advertise specials, then you are missing the point and ruining an excellent opportunity to build a loyal customer base and brand awareness. There are several ways to grow your business with these new tools, but it needs to be strategic and well thought out! You can increase revenues but it may not be right from your fan page.
We’ll share some local success stories and go live to some examples of both “good” and “bad”.
Click Here to Register for:
Workshop: Social Media Tips and Tricks For South Jersey Business Owners
When: Tuesday October 26, 2010 6:30PM to 8:30PM
Where: 501 Scarborough Drive, Third Floor, Egg Harbor Township, NJ 08234 (1/4 mile south of Rt322/40 (BHP) on English Creek Rd)
Trainer: Wendy Manganaro, Partner iColor Studio- Wendy is one of South Jersey’s most knowledgeable experts on Social Media. She is easily the busiest Social Media managers we’ve hired; designing and monitoring dozens of local businesses’ Facebook, Twitter and LinkIn campaigns. She is an engaging speaker, has given several talks to local businesses and was recently asked to speak in Boston MA. Her current (daily) research on SM and the partnership with iColor Studio (a Cherry Hill based advertising agency with a 25 year history of delivering quality, cutting edge campaigns) has made Wendy one of the best kept secrets in social media. They combine the latest in Web 2.0, Flash animation, graphic design and A/V technologies (and creators of the “Poducator ®”) to help marketing campaigns stand out and be more effective.
Fee: $20 Pre Registration / $30 at the door. (Space is limited- cannot guarantee late entries seating or material)
Categories: Business Growth, Networking, Social Media - Local Web, Start-Up Tips, Training and Seminars, Workshops Tags: atlantic city county southjersey networking, Atlantic city-south jersey- sales-marketing tips, business excellence center, google seo atlantic south jersey, jamie siracusa, south jersey networking, south jersey small business training success workshops, southjersey social media
Workshop: Make Money With Social Media! See Who Is Doing It Right
Tuesday October 26th, 6:30 – 8:30PM Only $20
Are You Hoping Facebook, Twitter, Flicker, Myspace and YouTube Can Help You Sell More?
Come learn why most business are doing it all wrong! Doesn’t it seem like everybody is putting up Facebook pages, Twitter profiles, and making videos for Youtube? Why aren’t people buying from them? Why isn’t anyone looking at them? How would you like to see who is doing it right and how you can too! Yes you can make money, find new customers and build your brand cheaper than any other medium!
Stop Selling! Start Engaging
If you are trying to sell on Facebook or Youtube, or Twitter, or push coupons and specials, then you are missing the point and ruining an excellent opportunity to build a loyal customer base and brand awareness. There are several ways to grow your business with these new tools, but it needs to be strategic and well thought out! You can increase revenues but not right from your fan page. We’ll share some local success stories and go live to some examples of both “good” and “bad”.
Workshop: Social Media Tips and Tricks For South Jersey Business Owners
When: Tuesday October 26, 2010 6:30PM to 8:30PM
Where: 501 Scarborough Drive, Third Floor, Egg Harbor Township, NJ 08234 (1/4 mile south of Rt322/40 (BHP) on English Creek Rd)
Fee: $20 Pre Registration / $30 at the door. (Cannot guarantee entry, seating is very limited) Remember BEC members are always free, but must be pre-registered.
Categories: Networking, Social Media - Local Web, Training and Seminars, Workshops Tags: atlantic city county southjersey networking, Atlantic city-south jersey- sales-marketing tips, business excellence center, google seo atlantic south jersey, jamie siracusa, marketing magic, south jersey networking, south jersey small business training success workshops, southjersey social media